Remember when The Good Food Institute’s entrepreneur-in-residence, Chris Kerr, went on the Plant-Based Entrepreneur Show to talk about the food industry?
Well, Jerry Sever, host of said show, is launching an event that could turn us all into Chris-level industry experts!
Here’s what you need to know:
What: The first-ever weeklong virtual conference for plant-based entrepreneurs
When: September 12–18
Where: Anywhere you can get internet access. At the office. In your test kitchen. At a Beyond Burger cookout.
Cost: FREE, y’all! Snag a space here. You can also secure VIP passes ($67 each) for unlimited access to the videos and transcripts of all interviews, plus a copy (hardcover for the first 100 customers, e-version for everyone else) of the upcoming coffee table book, The Plant-Based Entrepreneur; 50 Faces of the Cruelty-Free Economy. This will be a selection of the best lessons and advice from the speakers featured at this event, and past guests from The Plant-Based Entrepreneur Show. Bonus: 10% of profits from VIP ticket sales go to the new Plant Based Foods Association Research and Education Fund and Mercy For Animals.
Who: Leading voices in the plant-based business world, including founders, investors, brand-builders, etc. In total, this conference is bringing together 30 experts you can leech knowledge from. Take advantage!
A few people to look out for:
Bruce Friedrich, Executive Director, The Good Food Institute
Of course we’re joining in on the fun! As GFI’s founder and executive director, Bruce has firsthand experience in building (good) food businesses from scratch, with expertise that encompasses funding, branding, media strategy, and more.
Seth Tibbot, founder, Tofurky.
Does Seth Tibbot really require an introduction? Probably not, but I'm going to introduce him anyway because I'm wordy and I can't help it. Seth is the godfather of plant-based meats. Tofurky was ahead of its time in redefining the deli aisle, and if you want to know what it takes to break ground in a field long-dominated by animal agriculture, don’t miss his insights.
Miyoko Schinner, Founder and CEO, Miyoko’s Kitchen
Miyoko Schinner is the powerhouse entrepreneur behind Miyoko’s Kitchen, the artisan vegan cheese company that’s growing like mad and saving dairy-free cheese’s reputation. Miyoko is also a cookbook author, TV personality, and restaurateur. As such, she has unparalleled holistic knowledge about the ecosystem of plant-based entrepreneurship.
Other notable speakers include Michele Simon, Executive Director of the Plant Based Foods Association; Lisa Feria, CEO of Stray Dog Capital; and T.K. Pillan, co-founder of Veggie Grill and partner at PowerPlant Ventures. Honestly, I’d like to give shoutouts to everyone on this list, but to save us both some time, you can check out the full line up here.
Now stop wasting time and go sign up already!