Media resources for plant-based and cultivated meat
Are you working on a story? Find everything you need to know about alternative proteins here, from in-depth resources, data, and insights to access to experts, images, and more.
Explore media resources
Watch Bruce Friedrich’s TED Talk on plant-based and cultivated meat
GFI President and Founder Bruce Friedrich explains how new forms of meat production can help address some of the greatest global challenges of our time.
State of the Industry Reports
Our State of the Industry Reports offer a deep dive into the key technologies, business developments, and scientific advances propelling the industries for plant-based, cultivated, and fermentation-derived meat, seafood, eggs, and dairy.
Environmental benefits of alternative proteins
How eco-friendly are plant-based and cultivated meats? Explore their climate impacts and resource requirements relative to conventional meat.
Year in Review
Discover how we’re creating a world where alternative proteins are no longer alternative. Dig into our latest and past annual reports.
The State of Global Policy: Alternative proteins
Our annual State of Global Policy report tracks public investment in alternative proteins and showcases the actions governments take to position themselves as leaders in the field.
Securing government funding
Government support will accelerate the growth of alternative proteins. Learn how GFI works to secure public funds for alternative protein research.
A global protein transition is necessary to keep warming below 1.5°C
Learn why alternative protein innovation is crucial to meeting the Paris Agreement temperature target and how we can accelerate progress.
Plant-based retail market overview
Explore sales data for plant-based meat, egg, and dairy products in the U.S. retail market. Find key category insights, size, sales growth, and purchase dynamics for the plant-based industry.
Events calendar
See all of GFI’s past and future events and webinars, alongside a curated selection of alt protein industry events.
Meet our experts
Bruce Friedrich
PRESIDENT AND FOUNDER
Bruce Friedrich serves as GFI’s chief thought leader and relationship-builder, working in close partnership with GFI’s global teams and food system stakeholders around the world.
Areas of expertise: alternative proteins generally, GFI’s global programs and strategy, bicycling in heavy traffic.
Jessica Almy, J.D.
GFI ALUM
Caroline Bushnell
SENIOR VICE PRESIDENT, CORPORATE ENGAGEMENT
Caroline Bushnell leads GFI’s Corporate Engagement team in their work with companies and investors around the world to accelerate the alternative protein industry.
Areas of expertise: food industry, alternative protein ecosystem, market trends, consumer insights, CPG marketing, emerging industry opportunities.
Amanda Hildebrand, Ph.D.
VICE PRESIDENT, SCIENCE AND TECHNOLOGY
Amanda Hildebrand oversees GFI’s Science and Technology department to build a roadmap for accelerating alternative protein research while empowering scientists to execute on this vision.
Areas of expertise: bioprocess development and commercialization, project and team leadership, fermentation, kinetic modeling
Mirte Gosker
MANAGING DIRECTOR, ASIA PACIFIC
Mirte Gosker leads GFI Asia Pacific as managing director, accelerating the markets for plant-based and cultivated meat through research and innovation.
Areas of expertise: entrepreneurship, business strategy and development, project management, people management, philanthropy.
Gus Guadagnini
CHIEF EXECUTIVE OFFICER, BRAZIL
Gus Guadagnini leads GFI Brazil, building partnerships with many of the world’s leading meat and agricultural companies.
Areas of expertise: Brazil, plant-based proteins, entrepreneurship, startups, strategic planning, project management, marketing.
